The high-level goal of a marketing and advertising strategy for any airline is to achieve a winning advantage over competitors by understanding the needs of customers and adjusting the tactics to meet those needs. In a highly volatile market with immense competition, it is important for airlines to plan and implement a robust marketing strategy to create customer loyalty and increase customer retention. This dual specialization offering focuses on the Airline & Airport Business dynamics with the core concepts of Marketing, equipping the students to potentially explore their career in the Aviation and Aerospace Sectors. The potential work areas include- Airline Marketing; Airport B2B Sales and Marketing; OEMs- Inside Sales and Marketing; Airline Sales- B2B; Airline-Vendor Management.
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Lorem ipsum dolor sit amet, consectetur adipisicing elit. Reiciendis, eius mollitia suscipit, quisquam doloremque distinctio perferendis et doloribus unde architecto optio laboriosam porro adipisci sapiente officiis nemo
Workshop on Retail Marketing and
Consumer Behavior
Conference on Corporate Taxes and
Organizational behaviour
Business Exhibition on Systems and
Big Data
