The MiG (Marketing Interest Group) Club of the Marketing Area of CMS Business School hosted a flagship event, MiG, on 12th April 2023 for the students of core marketing. This unique learning opportunity required all the students of the junior batch from the 4 sections to be randomly segregated into groups of 10 each. At the launch event, a draw of lots was used to assign a country pertaining to G20 to each of these groups.

Approximately 140 students and the entire Marketing Area faculty attended the launch which was fun filled yet pulsating with excitement. The Marketing Area also unveiled the Mentoring & Coaching Booklet for the students. After the first day, the students get 3 weeks to research on their designated countries and create an investment pitch presentation pertaining to 10 key identified sectors. On the finale, each country will be given a classroom which will act as the country’s embassy and the students then need to present their country. The faculty is waiting for the finale of the event with bated breath since it will bring out the creative and logical sides of all the participants.